Curriculum:Master of Data Analytics Leadership


The Drake online Master of Data Analytics Leadership program can be completed in two years, attending part-time. The program consists of 30 credit hours to be taken in the following areas:

  • Core courses: 15 credit hours
  • Elective courses: 15 credit hours

Core Courses

MDAL 210: Business Analytics, Teams, and Projects – 3 Credit Hours

In this course, students will be introduced to business analytics concepts. Specifically, students will explore all aspects of business analytics projects focusing on how businesses use data to solve problems. Class topics will address data analytics teams, working together, and leadership, including concepts of team formation, problem analysis, requirements gathering, and other project management concepts.

MDAL 220: Information Technology Legal and Ethical Issues – 3 Credit Hours

This course provides an overview of ethical and legal issues associated with business information technology usage, data collection, data sharing, and data-driven decision making.  Topics include ethical and legal perspectives on privacy and information rights, organizational computer usage policies, cybercrime, and intellectual property.

MDAL 230: Data Management and Visual Analytics – 3 Credit Hours

A study of database concepts and technologies used in managing and using data within modern organizations: defining data needs; using modern database tools; understanding database design; and creating applications. Class time is also devoted to the topic of visualization and visual analytics tools.

MDAL 240: Statistical Modeling – 3 Credit Hours

This course will focus on the analysis of data for statistical modeling.  Statistical methods for analyzing and displaying data will be used, as well as concepts related to model assessment and diagnostics.

MDAL 260: Applied Analytics Project – 3 Credit Hours

This course will provide students with the opportunity to experience the full life cycle of a data analytics project.  Students will collaborate with team members on a full-scale data analytics project to utilize the skills learned throughout their degree program.  An emphasis will be placed on data analytics as well as communication skills.

Note: Students who are interested in a certificate option can take the five core courses in the MDAL degree to earn a Certificate in Data Analytics Leadership.  All courses can be taken online. Students must not be enrolled in the Master’s degree program to earn the certificate. Please contact one of our enrollment specialists to learn more.


Students in the online data analytics master’s program will  take 15 credit hours of elective courses. Courses will vary, but course topics include:

  • Leading with Data
  • Business Communications
  • Machine Learning and Data Mining for Business Intelligence
  • Digital Marketing Strategies and Analytics
  • Web Analytics
  • Predictive Analytics
  • Forecasting and Time Series
  • Geographic Information Systems
  • Biostatistics
  • Quantitative Analytical Methods
  • Financial Analytics
  • Psychology of Decision Making


Sequence of Courses


Year Term Course
2019 Spring Term 1 MDAL 210
2019 Spring Term 2 MDAL 220 or MBA 245 (Elective)
2019 Summer Term 1 MDAL 210 or MDAL 230 or Elective
2019 Summer Term 2 MDAL 240 or MBA 245 (Elective) or Elective
2019 Fall Term 1 MDAL 210 or Elective
2019 Fall Term 2 MDAL  220 or Elective
2020 Spring Term 1 MDAL 210 or MDAL 230 or Elective
2020 Spring Term 2 MDAL 220 or MDAL 260 or Elective
2020 Summer Term 1 MDAL 210 or MDAL 240 or Elective
2020 Summer Term 2 MDAL 220 or Elective
2020 Fall Term 1 MDAL 210 or MDAL 260 or Elective
2020 Fall Term 2 MDAL 220 or Elective
2021 Spring Term 1 MDAL 210 or Elective
2021 Spring Term 2 MDAL 220 or Elective

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